Medicare enrollment is more than an individual’s coverage decision. It operationally impacts health systems, shaping patient volume, payer mix, and whether patients stay connected to the providers they trust. In this episode of

Healthcare consumers are changing faster than the systems trying to reach them. In this episode of What Just Happened?!

In this final episode of our series exploring the strategic imperative of speed in healthcare, Emily Baker is joined by Kelly Nye, Vice President of Marketing and Digital Strategy at HCA Healthcare, and Jessica Schmidt, President of BPD Healthcare.<...

Speed doesn’t happen on its own. It happens through people.In this episode, part of our series on the strategic imperative of speed in healthcare, Emily Baker speaks with Jeremy H...

If speed is now the strategy, the next question is: how do you actually operationalize it at scale?In this episode, part of our series exploring the strategic imperative of speed ...

This season marks a new era of The No Normal Show.Over the next four episodes, we’re exploring one critical issue shaping the future of healthcare: speed....

 In this episode of What Just Happened?!, Emily Baker and Sarah Mars Bow...

What Just Happened?! In this week’s episode, Emily is joined by Stephanie Wierwille, EVP of Strategy & Innovation, to discuss takeaways from BPD’s 10th Joe Public Retreat, where leading health system marketers gathered around one big question: w...

What Just Happened?! is a new bite-sized series from the No Normal Show, where we’re unpacking the headlines to give healthcare and marketing leaders quick insights across major moments. What’s on our minds as we roll into March? Quick takeaways from Joe Public Retreat in South Beach,...

Fresh off an incredible AI in Healthcare Marketing Week, BPD’s Stephanie Wierwille, SVP of Strategy & Innovation, and Victoria Davis, Group Account Director, share their biggest takeaways and the standout moments shaping the future of healthcare marketing. They also explore the conversatio...